by Terry Moore, CCIM | Apr 26, 2024 | Apartment Investing
Predicting the effects of weather is difficult. We can be sure that a storm is coming, but we don’t know if it will be Hurricane Hillary or the San Diego Hurricane of 1858. It’s similar to predicting the effects of political trends on San Diego rental owners. I tried... by Terry Moore, CCIM | Apr 19, 2024 | Apartment Investing
Earlier this week, I gave the most difficult speech of my life to the Apartment Owners Association (AOA). First, read an overview of the key points, then learn why it was so hard to deliver. Three Things California Has Done That Are Good for Rental Owners. Many rental... by Terry Moore, CCIM | Mar 22, 2024 | Apartment Investing
“Good enough” is often better than “maximizing” for San Diego County apartment investors. Over the last 30+ years, thousands of financially qualified people have told me they wanted and expected to buy apartments in San Diego County. These are people who passed my... by Terry Moore, CCIM | Mar 1, 2024 | Apartment Investing
About a year ago, I worked with two different households who wanted to buy more rental income property. They had many similarities. They both had more than ample net worth, liquidity, rental ownership experience, yet neither had purchased rental income properties in... by Terry Moore, CCIM | Feb 16, 2024 | Apartment Investing
I’m convinced that most of us are our own worst enemies. That’s true for mere mortals like you and me and for the fellow I call “Ivan IQ.” Obviously, that’s a made-up name, but it conveys he has a lot of brain power. When I first met him, he seemed “practically... by Terry Moore, CCIM | Feb 9, 2024 | Apartment Investing
Is perfection possible? My beliefs and life experience say “no.” But pursuing perfection can still be valuable. Here are some reflections on perfection. There is no perfect property, but there are excellent opportunities. No property is perfect. Each one has flaws.... 